Add these subheadings to the gaps. What do you think is the best overall heading for this extract? How does the webpage express these ideas? Why? Consider individual words/expressions as well as verb forms. 1 Homeless people are helped by Shelter. 2 Confidential help is given to those people with housing problems. 3 We fight the main causes of bad housing. 4 The media and the public find out about us through our campaigns. 5 The housing crisis is dealt with using practical solutions. The webpage was written to cast the organisation in the best possible light. How is this done? Think about: ■■ the general content. ■■ the language items chosen. Find verbs in the website extract which talk about: 1 helping and solving problems. 2 fighting something. Why do you think there are so many of these verbs? Which other verbs do you think could be used in texts of this type? Business training. Imagine working for an Austrian or international charity or NGO. Write a fundraising letter/ email to corporate donors. You can use your own ideas or research an existing NGO. In your letter/email (around 250 words), you should: ■■ outline the aims of the charity ■■ explain the current project and ask for support ■■ describe two of their past initiatives d Fighting for change About us Working together Help and advice e Our values Who we are How we make a difference Equality and diversity 30 a b c d 31 Read the extract from the Shelter website. How does it answer 29b? c Shelter (1) Shelter is a charity that works to alleviate the distress caused by homelessness and bad housing. We do this by giving advice, information and advocacy to people in housing need, and by campaigning for lasting political change to end the housing crisis for good. (2) Shelter cannot house you, but we can give confidential help to people with all kinds of housing problems. (3) Shelter tackles the root causes of bad housing by lobbying government and local authorities for new laws and policies, and more investment, to improve the lives of homeless and badly housed people. Our influential campaigns bring aspects of bad housing to the attention of the media and the public, who help us fight for solutions. As a leading expert on housing in Britain, we develop practical solutions to address the housing crisis. (4) We’re proud to join forces with like-minded organisations, to share our ideas, and develop creative ways of tackling housing need. 124 Language skills Extras Explore 9 The world we live in Nur zu Prüfzwecken – Eigentum des Verlags öbv
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