168 WRITING COACH In your conclusion, you might want to let the readers know what you would like them to do: comment on your blog post or take action, depending on your blog. Sample task You have come across statistics showing that young people are less interested in taking part in elections than older people. You have decided to start a blog about this issue. In your blog post you should: speculate why many young people don’t take part in elections argue why young people should concern themselves with politics suggest what politicians should do to raise young people’s interest Give your blog post a title. Write around 400 words. A blog is an interactive webpage for publishing writing online. Anybody who has access to the internet can write, read and comment on blogs. Blogs can be private or of general interest. In a blog, you provide or respond to information and motivate (like-minded) readers to take some sort of action using formal, neutral or personal language, depending on the topic and your readership. You may also address your readers directly and invite comments. You write a blog post (blog entry) to arouse interest, share experiences, express concern, persuade or convince readers, or offer your opinion on a particular topic. This could be of general interest, such as leisure, lifestyle, music, sports, literature and travelling, or be more specific such as day-to-day politics. You could give or ask for information or advice; you could ask for other bloggers’ opinions or criticise people’s views. The occasional use of the pronoun I might help you emphasise the personal significance of ideas and events. Blog post Blog posts in a nutshell Layout User name Title Paragraphs Organisation Title: Should be catchy, bold, provocative – to get the reader’s interest. Introduction: Let the reader know what you’re going to write about. Main body: Address and develop the content points, starting a new paragraph for each of them. Link the paragraphs so that the reader doesn’t lose interest in what you’re writing. Conclusion: Invite comments or give the reader something to think about. The conclusion could be incorporated in the last content point or be a separate paragraph, depending on the type of blog. Nur zu Prüfzwecken – Eigentum des Verlags öbv
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