Prime Time 4, Coursebook

Get cre-ad-ive! a) What could these slogans be advertising? Match each slogan with one picture. 1 pg4b72 Awesome ads New things • Slogans • Comparisons • Types of adverbs • Expressing opinions • Adjectives after verbs • A rap • Ads for children Unit 15 1. Get movin’. Start livin’. 2. Growing up is for grown-ups. 3. It’s not a cup. It’s not a cake. It makes my day. 4. Think outside the box. 5. You can buy clothes. Or you can buy fashion. 6. There’s a jungle right there. 7. Four wheels. For real. 8. Let’s plant the tree of knowledge. 9. Sweetness and flight. F E B D A I H G C 1 b) With a partner, choose two pictures and think of another slogan. Share your slogans in class and vote for the best one. c) Tick what you think is true for a good slogan. It’s funny. You can remember it easily. It’s short. It makes you think. It informs about the product. It rhymes. It uses lots of adjectives. It repeats words. It speaks to a certain group of people. It speaks to everybody. It’s easy to understand. It uses slang. It plays on your emotions. 119 one hundred and nineteen Nur zu Prüfzwecken – Eigentum des Verlags öbv