Prime Time 5, Coursebook mit Audio-CD

1 A day full of media The US marketing research firm Nielsen Media Research carried out a study in 2008/09 measuring the use of different kinds of media by teenagers. On the basis of their data, they calculated how long average teenagers watch TV, listen to music, surf the internet, etc. per day. a) Try to fill in the correct numbers. 1. watch TV 4. watch a DVD 2. use a computer 5. surf the internet 3. talk on mobile phone 6. play a video game b) Compare your answers in class and find out the correct numbers. Your teacher will help you. Which results have surprised you? c) Come up with a similar chart about your own media consumption. 6 min 25 min 3 h 20 min 23 min 52 min 17 min 0 1 0 0 0 0 1 0 0 0 0 0 1 0 0 0 1 1 1 1 1 1 0 0 0 0 1 1 1 1 0 0 0 1 0 1 0 1 0 0 0 1 1 0 0 1 0 0 1 0 0 0 0 1 1 1 0 1 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 1 1 1 1 0 0 0 1 0 1 0 1 0 0 0 1 1 0 0 1 0 0 1 0 1 0 0 1 0 0 1 0 0 0 1 1 1 1 0 1 0 1 0 1 0 0 1 1 1 1 0 1 0 1 0 1 0 1 1 0 1 0 1 1 0 0 1 0 1 0 1 0 1 0 1 0 0 0 0 1 1 1 0 0 0 1 0 1 0 1 0 0 0 0 0 0 0 1 0 1 1 0 0 0 0 1 0 0 0 0 0 1 0 0 0 1 1 1 1 1 1 0 0 0 0 0 1 1 1 0 0 0 0 1 0 0 0 0 0 1 1 1 1 0 0 0 1 0 0 1 1 1 1 0 0 1 0 1 0 1 0 0 0 0 1 1 1 1 0 0 1 0 1 0 1 0 0 0 1 0 0 1 1 0 0 1 1 0 1 0 0 0 0 1 0 0 0 0 0 1 0 0 0 1 1 1 1 1 1 0 Some interesting facts about teenage media use: • Teens are not abandoning TV for new media. They watch more TV than ever, up 6% over the previous five years in the US. • Teens play video games, but are as excited about music games and car-racing games as they are about violent ones. • Teens love the internet, but spend far less time browsing than adults: only 11 hours and 32 minutes per month, which is far below the average of 29 hours and 15 minutes. (How teens use media. A Nielsen report on the myths and realities of teen media trends, 2009) n53k4m Unit 4 Media-mad 44 4 Nur zu Prüfzwecken – Eigentum des Verlags öbv

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